Tourism and Greenwash Report
SKU:
£100.00
£100.00
Tourism and Greenwash Report
Published 2013 – 50 pages – The only complete analysis of 143 green certification schemes plus how to get green benefits
For: Destination Organisations, Hotel, Guest house or B&B, Tourism Attraction, Incoming Tour Operator or any other destination supplier can use this guide to make massive savings and address new business. For critical information for universities and other higher education establishments.
Benefits:
· Understand the key green opportunities for saving money, energy and emissions and maximising revenue
· Understand greenwash and be aware of the major dangers and major opportunities in avoiding them
· Benefit your own community and help the world to move towards a healthy, sustainable green economy
· Learn and implement listed key opportunities
· Understand how to address top quality green visitors – big spenders
· Engage more profitably with both the travel industry and direct with consumers
Published 2013 – 50 pages – The only complete analysis of 143 green certification schemes plus how to get green benefits
For: Destination Organisations, Hotel, Guest house or B&B, Tourism Attraction, Incoming Tour Operator or any other destination supplier can use this guide to make massive savings and address new business. For critical information for universities and other higher education establishments.
Benefits:
· Understand the key green opportunities for saving money, energy and emissions and maximising revenue
· Understand greenwash and be aware of the major dangers and major opportunities in avoiding them
· Benefit your own community and help the world to move towards a healthy, sustainable green economy
· Learn and implement listed key opportunities
· Understand how to address top quality green visitors – big spenders
· Engage more profitably with both the travel industry and direct with consumers
Tourism and Greenwash Report COVER PRICE £100 OFFER PRICE £10
Published 2013 – 50 pages – The only complete analysis of 143 green certification schemes plus how to get green benefits
For: Destination Organisations, Hotel, Guest house or B&B, Tourism Attraction, Incoming Tour Operator or any other destination supplier can use this guide to make massive savings and address new business. For critical information for universities and other higher education establishments.
Benefits:
· Understand the key green opportunities for saving money, energy and emissions and maximising revenue
· Understand greenwash and be aware of the major dangers and major opportunities in avoiding them
· Benefit your own community and help the world to move towards a healthy, sustainable green economy
· Learn and implement listed key opportunities
· Understand how to address top quality green visitors – big spenders
· Engage more profitably with both the travel industry and direct with consumers
The TotemTourism GREENWASH Report addresses the most poisonous issue of our times and the biggest obstacle in the way of a healthy green tourism economy.
GREENWASH – the disguises it comes under, how it reduces clients trust and willingness to buy – AND how you can both be honest AND run an even more economically-sustainable business.
The Tourism & Greenwash report exposes many cases of cynical greenwash and includes a fascinating and very useful overview of the current situation.
The report also includes a full, in depth analysis of 138 green tourism certification schemes a chosen top 20, a review of the businesses that appear to offend against the "7 Sins of Greenwash" and a guide to avoid Greenwash in your operation!
Green tourism clearly has massive advantages for everybody - destinations, tourists and the industry - but to be really sustainable it needs to be marketed transparently and honestly. The growing practice of Greenwash debases the whole sustainable tourism movement and reduces the opportunities for everybody. TotemTourism GREENWASH REPORT also deals with:
· Tourism’s Sustainability Challenges
· Environmental issues, workers rights, human rights
· What is Greenwashing? And Fairwash?
· Definitions and challenges of greenwash; Terrachoice’s Seven Sins of Greenwash: Examples of Greenwash and Fairwash in Tourism
· Review of 138 certification processes, general differences between schemes, Global Sustainable Tourism Criteria, Top 20 certification schemes, weaknesses in certification
· Step by step guide to integrating sustainability in your offer and effective communication
Published 2013 – 50 pages – The only complete analysis of 143 green certification schemes plus how to get green benefits
For: Destination Organisations, Hotel, Guest house or B&B, Tourism Attraction, Incoming Tour Operator or any other destination supplier can use this guide to make massive savings and address new business. For critical information for universities and other higher education establishments.
Benefits:
· Understand the key green opportunities for saving money, energy and emissions and maximising revenue
· Understand greenwash and be aware of the major dangers and major opportunities in avoiding them
· Benefit your own community and help the world to move towards a healthy, sustainable green economy
· Learn and implement listed key opportunities
· Understand how to address top quality green visitors – big spenders
· Engage more profitably with both the travel industry and direct with consumers
The TotemTourism GREENWASH Report addresses the most poisonous issue of our times and the biggest obstacle in the way of a healthy green tourism economy.
GREENWASH – the disguises it comes under, how it reduces clients trust and willingness to buy – AND how you can both be honest AND run an even more economically-sustainable business.
The Tourism & Greenwash report exposes many cases of cynical greenwash and includes a fascinating and very useful overview of the current situation.
The report also includes a full, in depth analysis of 138 green tourism certification schemes a chosen top 20, a review of the businesses that appear to offend against the "7 Sins of Greenwash" and a guide to avoid Greenwash in your operation!
Green tourism clearly has massive advantages for everybody - destinations, tourists and the industry - but to be really sustainable it needs to be marketed transparently and honestly. The growing practice of Greenwash debases the whole sustainable tourism movement and reduces the opportunities for everybody. TotemTourism GREENWASH REPORT also deals with:
· Tourism’s Sustainability Challenges
· Environmental issues, workers rights, human rights
· What is Greenwashing? And Fairwash?
· Definitions and challenges of greenwash; Terrachoice’s Seven Sins of Greenwash: Examples of Greenwash and Fairwash in Tourism
· Review of 138 certification processes, general differences between schemes, Global Sustainable Tourism Criteria, Top 20 certification schemes, weaknesses in certification
· Step by step guide to integrating sustainability in your offer and effective communication
